Entertainment
This past weekend I finished up a rather tedious project of digitizing the few DVDs that I own. The reason for this project was to clear up more space in the apartment and to make the films more convenient to watch.
By this point I think most people have done this with their CD collections, importing them into – well, let’s face it – into iTunes. Does anyone really use any other media organizer? (OK… I admit, Songbird is pretty awesome, but if you’re syncing an ipod iTunes still feels like the way to go.)
So while most of us have converted to digital music, there are still lots of DVDs hanging around. This is in part because of the film industry’s successful attempts to block DVD copying software but it’s also admittedly because most people don’t really desire the same convenience from their films as from their music.
The allure for me was realized recently on a domestic flight with no programmed entertainment – no movie on a 5 hour flight?! Sure, I had my iPod with me and I listened to podcasts and music, but as long as I had my laptop with me, I might as well watch a movie on the bigger screen. Unfortunately, I didn’t have any DVDs with me and even if I did, the DVD drive spinning would chew up the battery.
I used a few programs on my Mac to record the DVDs into a reasonably-sized file that sits on my disc. It was a pretty simple process really (once the right software was installed – including VLC media player, Handbrake copying software and MetaX data tagger).
All of my DVDs (and really, we’re only talking about maybe 30 or so) are now in a cardboard box where I can place them next to my CDs and forget about them. The files on the other hand can be managed through iTunes and synced with my AppleTV so I can watch them on my TV, on my laptop or even on my iPhone (Though I don’t see that happening any time soon).

Just days after writing about how much I like Boxee – driven a large part by their integration of Hulu comes this report. It’s disappointing.
I don’t understand how media companies continue to not get it. Hulu allows you to watch television shows through an internet connection. Boxee allows you to connect this up to your TV. The end result is that I’m watching television shows on my TV. Oh – and Hulu shows ads that you can’t fast-forward through. Sounds a lot like watching TV doesn’t it? Why would the media companies all of a sudden decide that this is a bad thing?
I really just don’t get it.


- Image via Wikipedia
So a while ago I wrote a post about my move to the Mac platform. As part of that move, I set up a Mac network and an Apple TV. The Apple TV has been the best music streaming solution that I’ve tried by far. But that’s a post for another day.
A couple of months ago, I signed up for an aplha test of Boxee – which included an application that hacks the AppleTV so that it’s no longer a closed system. With that, I’ve got the Boxee software running on my AppleTV, giving me access to additional media browsers, which is nice and all. But the real win is having access to additional content – Hulu being the best of the offerings by far.
Whereas before I could only watch shows that I purchased from the iTunes store (something I will only consider for things I’d rent through netflix anyway, like HBO shows), now I have access to a whole library of shows. It’s awesome. I can watch Jon Stewart, Arrested Development, The Rockford Files…
There’s been a lot of chatter lately about how to cut your cable bills and just rely on streaming content. This may certainly be a reality for a lot of people, but not for me. I don’t get any premium channels anyway – and I don’t see any way of cutting my cable bill, since my cable-provided high speed internet is what allows for the streaming content in the first place.
For me, it’s a way to get additional content, that I can watch when I want to (I know DVR users have had this pleasure for a long time now..).
I’ve read a lot of opinions about how the AppleTV is not a successul Apple product, and there’s truth to that – in as much as they’re not selling many of them and the closed system was a little limiting. But with Boxee it’s really is awesome.
Here’s another great use of Twitter.
Jimmy Eat World has a special web page that collects all Twitter data (ok.. tweets) that are relevant to each of their tour dates.
What this means, is that a fan can post a tweet (following a pre-defined format) and their post will show up on the web site. They can additionally subscribe to the tweets, keeping up-to-date with what all of the other concert-goers are saying. It’s a pretty cool idea of taking a public event, which actually tends to be not particularly interactive when you think about it, and adds a level of community that hasn’t existed in the past. I mean, when was the last time that you really interacted with someone else going to a concert – either before or during (remember, you can tweet from your cell, posting updates during the performance). If they weren’t one of your friends that you were going with, you probably had very limited interaction (besides synchronized arm waving that is).
Now think of the marketing opportunity – there’s a page with all of the people who are into this concert with a really easy way to communicate to them – and some of them aren’t even going because the shows are selling out *(need tickets? .. boy, too bad I’m not still working at StubHub – there’s another opportunity they’ll never take advantage of)*
The more I’m checking out Twitter the more I’m impressed.
photo courtesy “Scamp” from the Jimmy Eat World website
Among my recent internet wanderings, another event that intrigued me was the CNN/Facebook live broadcasting of the inauguration activities this morning.
There’s nothing inherently new about chatting with others during a presentation – formally, webcasts & webinars have offered features like this for a while and informally through IM clients it’s a great way to have sidebar conversations on conference calls.
What the CNN/Facebook implementation showed was that it can be a great way to experience television – finally a way to have ‘interactive tv.’ Sure, some of the comments were strange, obvious, or unnecessary. But especially for a live event like this having a way to share in the excitement of the moment (especially since some of us had to be at work!) was pretty cool.
I’m not sure I’d appreciate the same pings from friends while watching a sitcom (does anyone watch those anymore?) but for certain events it definitely enhances the experience.
Another small point that I found interesting about they way they implemented it as well: rather than creating a new chat mechanism, they just leveraged their already-existing status updates. This worked really well since everyone had a unique ‘chat’ window (no two people share exactly the same contacts). It was also a way for them to roll out a new capability with no new ‘feature’ – just re-purpose something you’ve already got.
I spend a good part of my time online checking out different technologies and sites that I read about, always trying to keep up with what’s new in the world of the internet (hey! check me out on Twitter!)
There are two recent experiences that I’ve had that I thought were interesting. The first is online social gaming, a la Mob Wars. I kept receiving invites and seeing facebook status updates about peoples’ dealings in this game. It started turning up in my online reading too so I thought I’d give it a try.
The social aspect of the game is that you can invite your friends to join your “mob” thereby increasing your chances to complete activities in the game. I’m not much of a gamer and I’m not that familiar with this social aspect of gaming, but I’m certainly aware of other games like World of Warcraft, etc., where you can join with your friends.
The interesting part of this, for me, was less about the social interactions, but more about the way they monetize the game. They actually make it difficult for you to continue playing – you run out of health, or points, or whatever, and you have to wait around for them to regenerate – of course, if you prefer you can ‘buy’ additional points either directly or by conspiring with one of their advertisers. It’s intriguing that they’ve got a model where they stop you from interacting. This seems so backwards at first – you’d think a game would want to draw you in – that’s certainly the model that I’m used to. I’m accustomed to games where you just keep progressing level after level, dying, and retrying, until your eyes are sore. This idea that you’d interrupt game play – and not allow someone to continue – for long periods of time no less – just seems so foreign.
Of course this model makes perfect sense from a monetization point of view. But the key is to get the balance of enough game play to draw someone in, and enough frustration to where they’re willing to pay to continue play. This is what will seperate the good from the bad. Personally I don’t find Mob Wars compelling enough to play, but then again, I’m not much of a gamer.
It will be interesting to see if other forms of media take this approach. Of course you could argue that some already do – preview a 15 second clip of a song before buying, or a movie trailer before viewing – but the reality in those cases is that there is NO option to continue after a drawn out waiting period. You must pay to play. The same could be said of HBO (or cable tv in general), or over-the-counter games/software where you have to buy the application. But imagine an online wordprocessor where you can’t print out your document until tomorrow, unless you pay $1 in which case you can print it now, or a TV show download that is free next week but will cost you today – tell me that wouldn’t work for the Oscars or the SuperBowl.


